PORTFOLIO / WORK SAMPLES
Portfolio of public-facing work
Thought Leadership | Integrated Messaging | Demand Generation | Product Positioning | Industry Expertise
MICROSOFT CLOUD FOR SOVEREIGNTY AND THE EXPANSION OF AZURE CONFIDENTIAL COMPUTING
Breakout Session for Microsoft Ignite
Led breakout session for Microsoft Ignite; Created technical demo with engineers, developed speaker presentation, wrote executive talk-track, and managed cross-functional stakeholder delivery
ORACLE PLATFORM LEADER BLOG
Oracle Blogs
Managing editor of Oracle's Platform Leader Blog, centered on delivering thought-leadership and high-level content around our cloud portfolio and enterprise trends. Lead writer, working closely with global campaign teams to develop integrated content strategies that align with go-to-market campaigns. Also worked with our internal analytics teams to develop an Adobe dashboard and monitor metrics around demand generation and website traffic linked to our blogs.
ORACLE CLOUD@CUSTOMER LAUNCH VIDEO
Product Launch Video
Developed storyboard &Â the video brief which included messaging guidelines, target audiences, value propositions, and branding tone. I worked with an external agency to create the script and map out the storyboard. I also collaborated with product pillar leads to validate messaging as well as our internal creative team to ensure brand approval.
HOW NINE INDUSTRIES DRIVE TRANSFORMATION THROUGH AUTONOMOUS TECHNOLOGY
Oracle e-book
Conducted market research around technology and automation trends for consumer goods, financial services, high technology, media & entertainment, communications, education & research, healthcare, industrial manufacturing, and retail industries. I identified critical trends and statistics within each industry, while aligning them with Oracle's products and customer success stories - centered around our Autonomous Database solution.
ORACLE'S TOP 10 CLOUD PREDICTIONS
Thought Leadership E-book
I established central messaging & narratives by researching trends in automation, AI & emerging tech, security, and data. Here, I identified relevant statistics around the current state of IT, while connecting them to the predictive impact on future conditions around IT, lines of businesses, and industries. As the central contributor to this piece, I worked closely with external copywriters and internal campaign teams to align on messaging and strategy.